September Edition 2020

21 Gowlings Greenberg Traurig Multinational law firm Gowling WLG takes the Patent and Trademark crown this year, respected by Israeli law and patent firms for its trademark and patent filing practice in Canada, Russia and elsewhere. Eric Macramalla and Ksenia Paramonova are instrumental figures in this team, which are part of a broader Israel practice, which brings clients more than 15 years’ experience working in Israeli markets and is also involved in the Israeli start-up landscape. The Israel practice is led by Susannah Fink and Jason Saltzman , who guided Israel-headquartered ADCORE, a leading provider of machine-learning powered advertising technologies, through its sale to County Capital One Ltd. of Canada. The team has also advised Perrigo Israel Agencies Ltd. and OurCrowd. Gowlings was formed from the merger of Canada-based Gowlings and UK-based Wragge Lawrence Graham & Co in February 2016, in the first multinational law firm merger co-led by a Canadian firm. With a multidisciplinary office in Tel Aviv, Greenberg Traurig’s almost 100-strong Israel Practice is one of the larger gateways for outward- looking Israeli businesses and entrepreneurs, as well as for non-Israeli clients looking to expand their presence in Israel. Active for more than 15 years, the team has recently acted for Japanese computer manufacturing giant, Canon, in its first ever acquisition in Israel – that of video analysis company BriefCam Ltd, as well as Volvo in its investment in Upstream Security Ltd., an Israeli company that develops cloud based cybersecurity solutions to the automotive industry. In addition to such multinationals, the team also advises public companies, with Adam Snukal acting for NICE on various global privacy and data security compliance programs, as well as private companies, investors, entrepreneurs, financial institutions, and start-ups onM&A transactions, joint ventures, strategic partnerships, public and private offerings. Meira Ferziger , Joey Shabot and Lawrence Sternthal are instrumental figures in relation to employment, litigation, and real estate. The team’s wealth of hi-tech experience is showcased by advising on investment agreements with several Israeli portfolio companies in the agri-tech, fin-tech and ad-tech industries, and also represents start-ups in obtaining funds. Visi t: Israel Page