June Edition 2025

63 Israeli companies that make their solutions available in the European Union (EU) need to comply with new regulations that regulate the use of artificial intelligence (AI) in the EU. Failure to comply can result in significant financial penalties and requirements to cease making those solutions available until the violations are rectified. Overview The 2024 AI Act (Regulation (EU) 2024/1689) has been characterized by the European Commission (EC) as “the first-ever comprehensive legal framework on AI worldwide.” The Act creates a set of risk-based rules regarding specific uses of AI. European Commission and AI: Guidelines on Prohibited Practices | By: Camille Paulhac (Paris), Jason Raeburn (London), Amir Ghavi (New York) Israel Country Contacts: Colin Diamond and Gil Savir (New York) Jason Raeburn Partner Camille Paulhac Partner Amir Ghavi Partner

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