September Edition 2023

33 collaborating with its clients throughout the process until they obtain IP protection everywhere it's needed. The Group also represents many foreign companies, some of them internationally known brands, seeking IP protection in Israel. In fact, The Luzzatto Group represents all five of the most active foreign companies working with Israeli high-tech companies. Lilach Luzzatto notes that the desire for growth in Silicon Wadi is so great that last summer, the Israel Innovation Authority committed about $4.5 million to attract skilled workers from abroad and train workers already living in Israel. "...This diversification of manpower in the local ecosystem will help maintain local high-tech's position as a global leader," Dror Bin, CEO of the Authority, told JNS, the Jewish News Syndicate. The call to join Israeli high-tech is almost irresistible, according to the government itself. The Israeli Innovation Authority, in just one recent invitation to foreign collaborators, cited interest from China, Thailand, Canada, Italy, and Spain, to name just a few. A disproportionate number of those foreign assets are Luzzatto clients, of course. For the technology industry of Israel and those in the U.S. who would reap its benefits through partnership and collaboration, the future is bright. "Some of our best friends are American investors in our clients’ intellectual property,” Luzzatto concludes. She invites even more to join in and get a piece of the IP action.

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