April Edition 2024

57 Many works are currently generated through use of artificial intelligence, which raises two important questions: Is it possible to protect these works through copyright and do these works expose the user to claims of copyright infringement? The answer to both these questions is “it depends,” and this is not an evasion, but rather analysis of the legal reality. Here are a number of tips that will assist you in protecting works and avoiding legal claims. Development of applications based on AI is currently the hottest field in the technology industry. Hot? It’s on fire. Today practically every company is integrating artificial intelligence into its applications in order to improve service, management, purchasing and product development. A brief guide to AI and copyright By Adv. Michal Luzzatto, By Adv. Michal Luzzatto, Partner, The Luzzatto Group Photo: Yoram Reshef

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